How to use AI to create appealing images for your brand? Use this method
A quick start guide to create your brand visuals with handy tools
A perfect solution doesn’t exist.
You’ll either need a committed designer who will listen to you and then create what you love, or you’ll learn how to use tools and databases to convert your imagination into visuals.
Both scenarios have pros and cons. Each comes with a different price tag and different results. But if you want to hear more about scenario no. 2, here’s your short guide:
1. Your goal
First, think about the images you require. Are you looking for photos for your website? Or maybe a visual for social media with tips and your logo at the bottom? Do you want to use your brand colors, or surprise your audience with something new?
Every image has a different impact, so consider how you want to engage your audience. What’s the response you want to achieve?
2. Your tool kit
With a clear goal in mind, you can start designing your images. How to do it? You’ll need a tool that matches your skills and budget. The format and purpose of your image will also play a role in the tool selection process.
Social media posts
If you want to create appealing social media content or images with your logo, turn to Fotor or Contentdrips. With these tools, you can upload your resources and then use available templates or design features to create social media posts, infographics, or posters. Playground is a good choice too, but it won’t let you upload your own files.
Websites
If you prefer to use the power of AI to generate images for you, head to Midjourney. It comes with a subscription, but it’s the best AI image generator, consistently creating high-quality images. Midjourney offers tons of handy features to tweak your images, so you can be sure you’ll eventually get the result you’re looking for.
For free alternatives, try Leonardo AI, Blue Willow, or Fotor.
Stickers
For funny stickers that will help raise your band awareness, experiment with Playground, Picsart, Remaker AI, or Fotor. The former offers a very simple user interface and quite a good template library. With the latter, you’ll have more creative freedom: you can easily edit stickers or add text in any language. Remaker AI will let you create a sticker from an uploaded image, headshots, or text prompts. With Picsart, you can choose from a comprehensive sticker library and tweak your design in a handy editor.
Banners
With eye-catching banners, you can spice up your social media and attract more users to your page. To craft banners with AI, choose Piktochart to convert text to designs, or head to Cohesive to select an editable template. Another good and free solution is Designs AI, where you can pick a template and adapt it to your brand’s style.
3. Your audience
Don’t forget to assess your viewers’ reactions. Do they engage with your images posted on socials? Do they express their likes or dislikes in the comments? Are you sure your marketing images resonate with them?
Once your images crafted with the help of AI are up to your and your audience’s liking, you can start crafting even more engaging visuals.
Happy designing!